SAFETY SELLS
Auto-related deaths and injuries place a heacy load on society. In addition to
causing grief and suffering, vehicle crashes add billions of dollars to the cost of health
care and vehicle insurance.
Each year, some 40,000 Americans lose their lives in motor vehicle collisions. one
in 8.5 drivers is involved in an automobile collision and one out of nine hospital beds is
occupied by a victim of an auto-related incident.
Despite these grim statistics, the rate of traffic deaths per million miles driven is
steadily declining. Safer cars get partial credit for the encouraging trend. Each new
model must meet safety standards set by the National Highway Traffic Safety
Administration.
As the car-buying public becomes increasingly interested in safety, manufacturers,
are offering automotive safety features beyond NHTSA's minimium requirements. Though not
yet required by law, features such as dual air bags increase a vehicle's sales appeal.
No comments:
Post a Comment